Biz Connexion Sdn Bhd

Entrepreneur Mentorship Programme, 2016

Graduan by Biz Connexion Sdn Bhd is an employer branding and graduate career recruitment business, offering various types of services including publishing, event management, web portal development, research and video production.

It is the only Bumiputera employer branding company that serves as a one-stop resource for fresh graduates and Malaysian talents. Graduates can use its services and platforms to gain comprehensive and practical information on recruitment opportunities, career prospects, job placements and industry requirements.

After four years of operation, the company managed to grow by 20% but found it difficult to scale up and serve a bigger market due to its limited internal business support.
ILTIZAM identified that Graduan needed to upgrade its IT system to cater to its expanding database and assisted to install a suitable customer relationship management and accounting system to improve the efficiency and effectiveness of its business processes. In addition, to support Graduan move into the digital space, ILTIZAM assisted in revamping its official website, www.graduan.com.

The upgraded website opens a better potential for Graduan to monetise the platform by attracting advertisements from employers.

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